Sneakers are popular with many people, but there is a lot of interesting information that not everyone knows. To learn more, check out this sneaker article.
Sneakers and interesting information not everyone knows
First pair of sneakers
Perhaps many people think that the historical story of today’s sneaker shoes must be associated with tycoons in the shoe world such as adidas, nike, converse, new balance. But the real story is probably beyond everyone’s mind.
The first rubber shoes began to appear in the late 18th century, the first versions of the sneaker were completely different from the shoes we wear today.
At that time, the shoes that people wore were not designed with separate left and right shoes. It wasn’t until Charles Goodyear invented rubber that people invented rubber sole shoes.
Rubber sole shoes were soon recognized as very useful in the sport of tennis, then it received high praise and was widely used in many other sports.
Keds and Converses
Keds were one of the first shoes to be mass-produced in the US and they became a craze at the time.
Basically, rubber shoes are preferred in sports because their grip with the floor is better than leather sole shoes.
Grasping the market situation, Converse-branded shoes quickly appeared.
In 1917 they introduced the “All Star” basketball shoes. At that time, the shoe market was not very competitive, their product line was ranked at the top by a special design with soft cloths used around the ankle area to limit damage while walking. play.
In 1920, the legendary basketball player Chuck Taylor brought all his years of experience to design a most special shoe.
His design has remained almost unchanged over the past century, to this day it remains an immortal monument in the shoe manufacturing industry.
Starting in 1980, sneakers quickly went from footwear to fashion icons and modern sneakers began to take the throne. In 1984 Nike collaborated with Michael Jordan of the Chicago Bulls football team as the image model for the company.
Then the Air Jordan 1 was born and the original Jordan was available in red and black. The Air Jordan 1s set Michael Jordan apart from the rest of the team – completely against the rules of the basketball association.
Sneakers and hip hop
After the story of Air Jordan, the influence of sneaker shoes also quickly spread to the music field.
Sneakers never knew how to become an indispensable tool for professional rappers and hip-hop dancers. Adidas teamed up with Run DMC, one of the hit hip hop groups, and released the single “My Adidas” to promote the brand.
From then until 1990 and 2000 famous shoe brands regularly collaborated with hip hop artists. Nike also signed advertising contracts with Nelly, a famous rapper and singer, and Wu-tang Clan, the rap group of all time.
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